Description

Brought to you by Penguin

Knowledge is power Which is why the rich and powerful dont want you to have it

The Playbook is an expos of the extraordinary lengths that corporations will go to in order to deny the scientific facts around climate change public health risks and worker safety when they dont suit their agenda

Written in the form of a corporate handbook for tobacco oil and pharmaceutical company executives it is a litany of obfuscation techniques denial delays and outright lies including how to recruit an academic expert who is willing to compromise their integrity or is just short of cash how to massage the statistics how to use legal and even physical intimidation against reporters and activists and how just as in a casino to keep your customers comfortable unquestioning unthinking and playing along for as long as possible

Part satire part social history part guide to resistance The Playbook is a charge sheet against the powerful It shows us how by understanding the methods and motives of scientific denial campaigns we may be able to outwit them

Jennifer Jacquet 2022 P Penguin Audio 2022

Description

From an astute observer of business behavior and expert in climate denial comes a thoughtprovokingexplanation of how corporations delay distract and deflect blame and spread disinformation surrounding health issues pollution and climate change

Are you a corporation out to make your fortune at any cost Are you worried about facts and experts getting in the way of your profits Do you wish you could make scientists journalists and anyone who asks questions about your suspect business practices disappear Now you can

Whether you are selling tobacco dealing in oil or pushing pharmaceuticals denying climate change or exploiting workers The Playbook is here to help you obfuscate your way to what you want

Including how to

Follow these rules and you are guaranteed to make a killing Its economic sense after all